
White Paper
Why Alternative Investment Education Is the Next Competitive Advantage
This white paper explores the forces driving the expansion of alternative investments and the increasing interest of younger investors.Industry Updates
June 25, 2025
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The introduction of FINRA’s Securities Industry Essentials (SIE) exam in October 2018 fundamentally changed the securities licensing process. Today, firms continue to navigate these changes, benefiting from the restructuring while adapting their strategies. We've compiled and answered some of the most common questions we hear from our partner firms.
FINRA's restructuring of securities exams offers many potential benefits, particularly for firms aiming to enhance efficiency in their recruiting and onboarding processes. Your firm currently has several strategic options when bringing on new representatives. You can make passing the SIE exam a condition of employment, require new hires to pass the SIE exam before they take a specialized knowledge exam, or even have new hires take both exams concurrently.
Candidates now must pass multiple exams before they can register with FINRA. This reality can extend the onboarding process, as it requires accounting for exam scheduling, testing, and potential waiting periods for retakes.
Thinking strategically, the SIE exam continues to allow firms to create pipelines of qualified candidates. This can lead to reduced onboarding and recruiting costs, increased speed to production, and the development of more agile and effective workforces.
Yes. Many training providers offer exam preparation courses and programs specifically designed to assist students with passing both the SIE exam and subsequent qualification exams. Kaplan, for instance, continues to offer online classroom and blended self-study exam prep programs, supporting tens of thousands of successful candidates annually.
These proven approaches are widely used to implement SIE-related programs within numerous universities, many of which Kaplan partners with for CFP® certification education and CFA®-based curricula, as well as with thousands of corporate partners. Our integrated strategy focuses on connecting these universities with potential employers to provide sources of highly qualified candidates, while simultaneously preparing individuals to pass the SIE and qualification exams and supporting their ongoing careers in the securities industry.
While a candidate successfully passing the SIE exam demonstrates mastery of basic industry knowledge and proficiency in handling a high-stakes exam experience, it has become clear over the years that there isn't a direct or simple correlation to how they will perform on their respective qualification exams. While foundational knowledge is essential, the specialized exams require candidates to further apply this knowledge with a deeper, more specific approach.
You have several options for onboarding new hires:
Hire applicants who have already successfully passed the SIE exam.
Onboard individuals and require them to take the SIE exam prior to their qualification exam.
Request new hires to take both the SIE and qualification exams together.
Additionally, many of the firms Kaplan partners with on corporate training programs continue to express interest in leveraging the SIE exam for their non-registered administrative employees. A deeper understanding of the industry among all staff contributes to more agile and effective workforces, which remains key to growth and competitive positioning.
By creating pipelines of candidates who have demonstrated mastery of fundamental securities-related knowledge, firms are able to reduce costs associated with recruiting and licensing. Crucially, firms can mitigate the drain on productivity often experienced when bringing on new hires. Firms that currently have, or plan to develop, relationships with local universities continue to hold an advantage in leveraging the benefits of this exam. As noted, many firms are still interested in having their administrative staff prepare for and sit for the SIE exam as well.
One concern that emerged and continues to be addressed is the potential for individuals who have passed the SIE exam to misrepresent their qualifications to investors. In response, FINRA implemented SIE Rules of Conduct requiring individuals to attest that they are not qualified to conduct securities business with the public until they meet the additional requirements of being associated with a firm and passing a specialized knowledge exam.
Additionally, candidates still need to pass multiple exams before registering with FINRA, which can extend the onboarding process to account for exam scheduling, testing, and waiting periods for retakes.
Finally, for those firms who choose to hire individuals without the SIE credential, the total cost in terms of exam fees has grown significantly since 2018, and is expected to sharply increase again soon.
Hopefully this article has helped clear up confusion and answer any questions you have about the SIE Exam's continued impact on your firm. If you're looking for more information, you can access our SIE Information Center. We also continue to offer FAQs for candidates and universities to answer SIE-specific questions.

White Paper
Why Alternative Investment Education Is the Next Competitive Advantage
This white paper explores the forces driving the expansion of alternative investments and the increasing interest of younger investors.
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